{"id":53,"date":"2026-05-09T10:26:49","date_gmt":"2026-05-09T15:26:49","guid":{"rendered":"http:\/\/localhost\/mkt\/?page_id=53"},"modified":"2026-05-25T14:24:47","modified_gmt":"2026-05-25T19:24:47","slug":"herramientas","status":"publish","type":"page","link":"https:\/\/jorgealvarez.me\/en\/recursos\/herramientas\/","title":{"rendered":"Tools"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"53\" class=\"elementor elementor-53\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7ca7168 e-con-full e-flex e-con e-parent\" data-id=\"7ca7168\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-25847a2 elementor-widget elementor-widget-html\" data-id=\"25847a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<style>\n\n\/* SECCI\u00d3N *\/\n.tools-section {\n    position: relative;\n    width: 100%;\n    padding: 120px 6%;\n    background: #ffffff;\n    font-family: \"Inter\", sans-serif;\n    overflow: hidden;\n}\n\n\/* BACKGROUND *\/\n.tools-section::before {\n    content: \"\";\n    position: absolute;\n    top: -300px;\n    right: -300px;\n    width: 700px;\n    height: 700px;\n    background: radial-gradient(circle, rgba(37,99,235,0.08) 0%, rgba(37,99,235,0) 70%);\n    pointer-events: none;\n}\n\n\/* CONTENEDOR *\/\n.tools-container {\n    position: relative;\n    z-index: 2;\n    max-width: 1400px;\n    margin: 0 auto;\n}\n\n\/* HEADER *\/\n.tools-header {\n    text-align: center;\n    margin-bottom: 80px;\n}\n\n.tools-badge {\n    display: inline-block;\n    padding: 10px 18px;\n    background: rgba(37,99,235,0.08);\n    border: 1px solid rgba(37,99,235,0.14);\n    border-radius: 999px;\n    font-size: 13px;\n    font-weight: 700;\n    letter-spacing: 1px;\n    color: #2563eb;\n    text-transform: uppercase;\n    margin-bottom: 24px;\n}\n\n.tools-title {\n    font-size: 72px;\n    line-height: 0.95;\n    font-weight: 700;\n    color: #111827;\n    letter-spacing: -3px;\n    margin-bottom: 28px;\n}\n\n.tools-description {\n    max-width: 780px;\n    margin: 0 auto;\n    font-size: 21px;\n    line-height: 1.7;\n    color: #6b7280;\n}\n\n\/* GRID *\/\n.tools-grid {\n    display: grid;\n    grid-template-columns: repeat(3, 1fr);\n    gap: 24px;\n}\n\n\/* CARD *\/\n.tool-card {\n    position: relative;\n    background: #ffffff;\n    border: 1px solid #ececec;\n    border-radius: 30px;\n    padding: 34px;\n    transition: all 0.35s ease;\n    overflow: hidden;\n    box-shadow: 0 12px 35px rgba(0,0,0,0.04);\n}\n\n.tool-card:hover {\n    transform: translateY(-8px);\n    border-color: rgba(37,99,235,0.18);\n    box-shadow: 0 24px 60px rgba(0,0,0,0.08);\n}\n\n\/* ICONO *\/\n.tool-icon {\n    width: 72px;\n    height: 72px;\n    border-radius: 22px;\n    background: rgba(37,99,235,0.08);\n    display: flex;\n    align-items: center;\n    justify-content: center;\n    font-size: 34px;\n    margin-bottom: 28px;\n}\n\n\/* T\u00cdTULO *\/\n.tool-title {\n    font-size: 30px;\n    line-height: 1.15;\n    font-weight: 700;\n    color: #111827;\n    letter-spacing: -1px;\n    margin-bottom: 18px;\n}\n\n\/* TEXTO *\/\n.tool-text {\n    font-size: 17px;\n    line-height: 1.8;\n    color: #6b7280;\n    margin-bottom: 24px;\n}\n\n\/* TAGS *\/\n.tool-tags {\n    display: flex;\n    flex-wrap: wrap;\n    gap: 10px;\n    margin-bottom: 28px;\n}\n\n.tool-tag {\n    padding: 8px 14px;\n    background: #f3f4f6;\n    border-radius: 999px;\n    font-size: 13px;\n    font-weight: 600;\n    color: #374151;\n}\n\n\/* BOT\u00d3N *\/\n.tool-button {\n    display: inline-flex;\n    align-items: center;\n    gap: 10px;\n    padding: 14px 22px;\n    background: linear-gradient(135deg, #2563eb, #1d4ed8);\n    border-radius: 16px;\n    color: #ffffff;\n    font-size: 15px;\n    font-weight: 700;\n    text-decoration: none;\n    transition: all 0.3s ease;\n}\n\n.tool-button:hover {\n    transform: translateY(-3px);\n    box-shadow: 0 14px 30px rgba(37,99,235,0.20);\n}\n\n\/* RESPONSIVE *\/\n@media (max-width: 1024px) {\n\n    .tools-grid {\n        grid-template-columns: repeat(2, 1fr);\n    }\n\n    .tools-title {\n        font-size: 56px;\n    }\n}\n\n@media (max-width: 767px) {\n\n    .tools-section {\n        padding: 90px 24px;\n    }\n\n    .tools-grid {\n        grid-template-columns: 1fr;\n        gap: 18px;\n    }\n\n    .tools-title {\n        font-size: 42px;\n        line-height: 1;\n    }\n\n    .tools-description {\n        font-size: 17px;\n    }\n\n    .tool-card {\n        padding: 28px 24px;\n        border-radius: 24px;\n    }\n\n    .tool-title {\n        font-size: 26px;\n    }\n\n    .tool-text {\n        font-size: 16px;\n    }\n\n    .tool-icon {\n        width: 62px;\n        height: 62px;\n        border-radius: 18px;\n        font-size: 28px;\n    }\n}\n\n<\/style>\n\n<section class=\"tools-section\">\n\n    <div class=\"tools-container\">\n\n        <!-- HEADER -->\n        <div class=\"tools-header\">\n\n            <div class=\"tools-badge\">\n                Tools\n            <\/div>\n\n            <h1 class=\"tools-title\">\n                Herramientas digitales<br>recomendadas\n            <\/h1>\n\n            <div class=\"tools-description\">\n                Plataformas y herramientas utilizadas para optimizar \n                marketing digital, automatizaci\u00f3n, dise\u00f1o web, an\u00e1lisis y crecimiento online.\n            <\/div>\n\n        <\/div>\n\n        <!-- GRID -->\n        <div class=\"tools-grid\">\n\n            <!-- TOOL -->\n            <div class=\"tool-card\">\n\n                <div class=\"tool-icon\">\n                    \ud83c\udfa8\n                <\/div>\n\n                <div class=\"tool-title\">\n                    Elementor Pro\n                <\/div>\n\n                <div class=\"tool-text\">\n                    Constructor visual avanzado para crear landing pages \n                    y sitios web optimizados en WordPress.\n                <\/div>\n\n                <div class=\"tool-tags\">\n                    <div class=\"tool-tag\">WordPress<\/div>\n                    <div class=\"tool-tag\">UX\/UI<\/div>\n                    <div class=\"tool-tag\">Landing Pages<\/div>\n                <\/div>\n\n                <a href=\"https:\/\/jorgealvarez.me\/en\/elementor-pro\/\" target=\"_blank\" class=\"tool-button\">\n                    Ver herramienta \u2192\n                <\/a>\n\n            <\/div>\n\n            <!-- TOOL -->\n            <div class=\"tool-card\">\n\n                <div class=\"tool-icon\">\n                    \ud83e\udd16\n                <\/div>\n\n                <div class=\"tool-title\">\n                    Make.com\n                <\/div>\n\n                <div class=\"tool-text\">\n                    Automatiza procesos, formularios, CRM y flujos \n                    de trabajo conectando m\u00faltiples plataformas.\n                <\/div>\n\n                <div class=\"tool-tags\">\n                    <div class=\"tool-tag\">Automation<\/div>\n                    <div class=\"tool-tag\">Workflows<\/div>\n                    <div class=\"tool-tag\">Integraciones<\/div>\n                <\/div>\n\n                <a href=\"https:\/\/jorgealvarez.me\/en\/make-com\/\" target=\"_blank\" class=\"tool-button\">\n                    Explorar \u2192\n                <\/a>\n\n            <\/div>\n\n            <!-- TOOL -->\n            <div class=\"tool-card\">\n\n                <div class=\"tool-icon\">\n                    \ud83d\udcc8\n                <\/div>\n\n                <div class=\"tool-title\">\n                    Google Analytics 4\n                <\/div>\n\n                <div class=\"tool-text\">\n                    Analiza comportamiento de usuarios, conversiones \n                    y rendimiento de campa\u00f1as digitales.\n                <\/div>\n\n                <div class=\"tool-tags\">\n                    <div class=\"tool-tag\">Analytics<\/div>\n                    <div class=\"tool-tag\">Tracking<\/div>\n                    <div class=\"tool-tag\">GA4<\/div>\n                <\/div>\n\n                <a href=\"https:\/\/jorgealvarez.me\/en\/google-analytics-4\/\" target=\"_blank\" class=\"tool-button\">\n                    Ver m\u00e1s \u2192\n                <\/a>\n\n            <\/div>\n\n            <!-- TOOL -->\n            <div class=\"tool-card\">\n\n                <div class=\"tool-icon\">\n                    \u26a1\n                <\/div>\n\n                <div class=\"tool-title\">\n                    PageSpeed Insights\n                <\/div>\n\n                <div class=\"tool-text\">\n                    Eval\u00faa velocidad web, Core Web Vitals y oportunidades \n                    de optimizaci\u00f3n t\u00e9cnica.\n                <\/div>\n\n                <div class=\"tool-tags\">\n                    <div class=\"tool-tag\">Performance<\/div>\n                    <div class=\"tool-tag\">SEO<\/div>\n                    <div class=\"tool-tag\">Velocidad<\/div>\n                <\/div>\n\n                <a href=\"https:\/\/jorgealvarez.me\/en\/pagespeed-insights\/\" target=\"_blank\" class=\"tool-button\">\n                    Analizar \u2192\n                <\/a>\n\n            <\/div>\n\n            <!-- TOOL -->\n            <div class=\"tool-card\">\n\n                <div class=\"tool-icon\">\n                    \ud83c\udfaf\n                <\/div>\n\n                <div class=\"tool-title\">\n                    Meta Ads Manager\n                <\/div>\n\n                <div class=\"tool-text\">\n                    Plataforma para campa\u00f1as de generaci\u00f3n de leads, \n                    remarketing y performance marketing.\n                <\/div>\n\n                <div class=\"tool-tags\">\n                    <div class=\"tool-tag\">Ads<\/div>\n                    <div class=\"tool-tag\">Meta<\/div>\n                    <div class=\"tool-tag\">Leads<\/div>\n                <\/div>\n\n                <a href=\"https:\/\/jorgealvarez.me\/en\/meta-ads-manager\/\" target=\"_blank\" class=\"tool-button\">\n                    Ver plataforma \u2192\n                <\/a>\n\n            <\/div>\n\n            <!-- TOOL -->\n            <div class=\"tool-card\">\n\n                <div class=\"tool-icon\">\n                    \ud83d\udcbb\n                <\/div>\n\n                <div class=\"tool-title\">\n                    Figma\n                <\/div>\n\n                <div class=\"tool-text\">\n                    Herramienta colaborativa para dise\u00f1o UX\/UI, wireframes \n                    y prototipado de interfaces digitales.\n                <\/div>\n\n                <div class=\"tool-tags\">\n                    <div class=\"tool-tag\">UX\/UI<\/div>\n                    <div class=\"tool-tag\">Wireframes<\/div>\n                    <div class=\"tool-tag\">Prototipos<\/div>\n                <\/div>\n\n                <a href=\"https:\/\/jorgealvarez.me\/en\/figma\/\" target=\"_blank\" class=\"tool-button\">\n                    Descubrir \u2192\n                <\/a>\n\n            <\/div>\n\n        <\/div>\n\n    <\/div>\n\n<\/section>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Herramientas Herramientas digitalesrecomendadas Plataformas y herramientas utilizadas para optimizar marketing digital, automatizaci\u00f3n, dise\u00f1o web, an\u00e1lisis y crecimiento online. \ud83c\udfa8 Elementor Pro Constructor visual avanzado para crear landing pages y sitios web optimizados en WordPress. WordPress UX\/UI Landing Pages Ver herramienta \u2192 \ud83e\udd16 Make.com Automatiza procesos, formularios, CRM y flujos de trabajo conectando m\u00faltiples plataformas. Automatizaci\u00f3n &#8230; <a title=\"Tools\" class=\"read-more\" href=\"https:\/\/jorgealvarez.me\/en\/recursos\/herramientas\/\" aria-label=\"Read more about Herramientas\">Read more<\/a><\/p>","protected":false},"author":1,"featured_media":0,"parent":25,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-53","page","type-page","status-publish"],"_links":{"self":[{"href":"https:\/\/jorgealvarez.me\/en\/wp-json\/wp\/v2\/pages\/53","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jorgealvarez.me\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/jorgealvarez.me\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/jorgealvarez.me\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/jorgealvarez.me\/en\/wp-json\/wp\/v2\/comments?post=53"}],"version-history":[{"count":22,"href":"https:\/\/jorgealvarez.me\/en\/wp-json\/wp\/v2\/pages\/53\/revisions"}],"predecessor-version":[{"id":9265,"href":"https:\/\/jorgealvarez.me\/en\/wp-json\/wp\/v2\/pages\/53\/revisions\/9265"}],"up":[{"embeddable":true,"href":"https:\/\/jorgealvarez.me\/en\/wp-json\/wp\/v2\/pages\/25"}],"wp:attachment":[{"href":"https:\/\/jorgealvarez.me\/en\/wp-json\/wp\/v2\/media?parent=53"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}